#ChangeChampions

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#ChangeChampions was campaign in collaboration with three of the region’s leading football clubs and charitable organisations; Bristol Rovers, Bath City FC and Newport’s County In The Community. Through the campaign, we linked the positive qualities needed in high level sport – like courage, perseverance and integrity – to those needed for the challenging work of behaviour change.

Poster showing stereotypical 'happy family' smiling and resting on a football. Text reads: stand up for your hoe team this season

What our partners say about #ChangeChampions:

“Bristol Rovers FC and Community Trust are proud to be a part of this campaign. We know domestic abuse is a problem everywhere, but we think sport – through the actions of both players and fans – can be a positive force for change. With this campaign we’re encouraging men to step up, and support their home team this season – to reach out for support if they need it and to let their friends and family know domestic abuse must end and that help to change is available.Adam Tutton, Chief Executive Officer of Bristol Rovers Community Trust.

“We know the devastating and long-term impact that domestic abuse can have on families in our community and so did not hesitate when we were asked to support the #ChangeChampions campaign. It seeks to harness the courage and determination of men to help them take positive action in support of protecting families. As a community owned club we are keen to raise the visibility of this important issue and encourage those impacted by domestic abuse to seek the help available.”  Joy Saunders, Community Director at Bath City FC.

“As a club with strong community links, it is vital we do all we can to help protect families who may be impacted by domestic abuse by being part of proactive initiatives such as the #ChangeChampions campaign to help men take positive action towards changing behaviours. 

“We hope our involvement in helping to publicise this campaign among our community will go some way towards raising awareness of this important issue and encourage those impacted by domestic abuse to seek the help available.”  Norman Parselle, Chief Executive Officer of  County in the Community, the charity arm of Newport County AFC.